Maxine Yachtwear Case Study — Where Style
Sails With Innovation

Maxine Yachtwear
Deliverables:Brand Identity, Art Direction, UX/UI Design, E-commerce Website (Mobile-First), Content Strategy, Product Storytelling
Platforms:Web, Mobile Responsive
Maxine Yachtwear Case Study — Where Style
Sails With Innovation

Maxine Yachtwear needed a sharper digital presence. We rebuilt the brand identity and e-commerce experience using AI-driven UX and automated content workflows — delivering a fast, high-conversion platform for US & Puerto Rico customers.

IndustryLuxury Fashion, Lifestyle, E-commerce
LocationUSA & Puerto Rico
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Project Goals

  • Build a refined, high-end brand identity
  • Develop a mobile-first e-commerce experience optimized for conversion
  • Structure product content for high-quality, conversion-focused browsing

What We Did

Brand Identity & Direction Developed a modern visual identity with precise typography and a refined color palette.

UX Strategy & Wireframing Applied AI tools to assess user flows and generate interface variations, improving navigation and layout clarity.

Content & Storytelling Used AI to create high-quality product descriptions and page content with consistent tone and clear brand alignment.

E-commerce Design

We built a mobile-optimized shopping flow with clear product hierarchy and efficient paths to checkout — resulting in faster navigation and higher conversion.

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    before
  • after
    after

Results

  • Fully updated brand identity aligned with the product line
  • Clearer product pages with improved structure and information flow
  • Better user retention from streamlined navigation
  • Noticeable lift in add-to-cart actions and sales performance

Great Results Speak for Themselves

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“Very few teams can create something that looks beautiful and functions perfectly at the same time, but that’s exactly what HelloAgentic does. HelloAgentic isn’t just an agency—it’s the agency. The only stop and the last stop. They make every project extraordinary and ensure no detail is overlooked. If you want a team that delivers innovation, impact, and experiences people can’t stop talking about, HelloAgentic is the one to call. Trust me, working with them isn’t just a good choice—it’s the right one.”

Jason Neubauer

Jason Neubauer

Founder of Affect Change

Sarita Gonzalez's testimonial

Absolutely thrilled with the work from HelloAgentic! From the very beginning, they took our ideas and ran with them, transforming our concepts into something extraordinary. The process was incredibly smooth — they made it so easy to collaborate, and their responsiveness made communication a breeze. We were amazed at how quickly they turned our ideas into a reality, without sacrificing any of the quality or detail. The level of precision they put into every aspect of the design was truly impressive. It’s clear they are passionate about delivering perfection and ensuring that every little nuance is just right. The final result exceeded all of our expectations. If you're looking for a team that truly listens, brings your vision to life with extreme attention to detail, and delivers a quick turnaround, HelloAgentic is the way to go. Highly recommend!

Sarita Gonzalez

Sarita Gonzalez

Founder HorseHub. VP of Sheridan Lumber

Juanita Carmet's testimonial

“Working with HelloAgentic and its owner, Asmaa, has been an outstanding experience. Their expertise in digital marketing ensures effective, timely solutions customized to meet each client’s unique needs. Asmaa’s industry knowledge and genuine dedication to her clients’ success, combined with her friendly and approachable demeanor, make collaboration enjoyable and effortless. The team consistently stays ahead of market trends and technologies, providing innovative strategies that have significantly enhanced my digital presence and marketing success. I highly recommend HelloAgentic to anyone looking to elevate their brand and achieve measurable business growth!”

Juanita Carmet

Juanita Carmet

CEO of Fashion Brand Strategist

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“ Over the past 15 years, we’ve gone through so many website designers, but then we met Lalla. She didn’t just jump in—she sat us down and walked us through all the mistakes we’d been making, like a friend who’s got your back. Every page she redesigned felt like she was unlocking something we didn’t even know was possible, and she kept us in on every step, sharing her edits while adding her own magic touch. Pretty soon, we were like, ‘Lalla, you’ve got this—go for it.’ And wow, did she deliver. Our website? It’s not just some random site now—it’s honestly better than anything we imagined when we first shook her hand. “

Arthur Mendel

Arthur Mendel

Founder of Nolcha

Mariel Camillo's testimonial

At Maxine Yachtwear, attention to detail and elevated presentation are non-negotiable — and HelloAgentic has consistently delivered with precision and care. Their responsiveness, flexibility, and ability to translate luxury brand vision into functional web design make them an invaluable partner. Highly recommended for brands seeking refined, high-standard digital execution.

Mariel Camillo

Mariel Camillo

Founder of Maxine Yachtwear

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