Affect Change Case Study From WordPress to Wow

Deliverables:React.js Rebuild, Animated Logo, Parallax Effects, Smart Navigation, Narrative Imagery, Modular CTAs
Platforms:Web (React.js), Mobile Responsive

Affect Change needed a platform that could match its storytelling mission—fast, flexible, and built for rich media. Their old WordPress setup held them back, so we rebuilt the site in React.js with a modular design system and a clearer UX structure to support future growth.



Project Goals
- Improve performance and flexibility with a React.js rebuild
- Use animation and layout to support visual storytelling
- Add seamless video and media transitions without impacting UX
What We Did
- Rebuilt the site in React.js for faster load times, smoother animations, and full design control
- Added parallax motion and layered imagery for dynamic visual depth
- Designed a bento-grid layout for modularity and flexible content presentation
- Integrated visual backdrops to support storytelling without heavy text
- Built a modular pop-up system for lead capture and announcements
Hero Section
- Built a hero with toggle-controlled video that reacts to user navigation without affecting performance
- Added logo animation to enhance visual impact and recognition
Results
"The difference between good and great is the last 5%."
- Faster page performance after replacing WordPress with a React build
- More stable media playback and smoother transitions
- Clearer layout structure that reduced user friction
- Architecture now supports modular updates without rebuilds
Great Results Speak for Themselves
Intelligent Automation That Moves as Fast as You Do
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